Marketing Genius

WARNING: GEEK related news coming…

“Germany’s local and city councils have been pioneering the migration from Windows to Linux. Now, one of the IT staff behind one move has revealed how they persuaded workers to accept the changes. Stuffed toy penguins and Linux t-shirts helped to create an open-source love-in at the council offices, and they got a senior chairwoman to demonstrate the new system to the troops. Male ego stopped anyone claiming that Linux was difficult to use, once they’d seen that the ‘weaker sex’ could master it :)”

http://news.zdnet.co.uk/0,39020330,39146113,00.htm

foot note; the phrase does not express my personal feelings on the issue, please take note it is in quotes

3 Comments:

  1. jeez kevin, you are SO OFFENSIVE!
    haha i love how you will post a blatant call to women to walk around naked with beer, yet you would worry about offending us with this article… 😉

    alphachristy

    2004.02.11
    1:56 pm

  2. lol, I know, I’m funny like that 🙂

    kevinblanchard

    2004.02.11
    2:14 pm

  3. Further proof that the “tits sell” marketing axiom is universal…

    akadonrico

    2004.02.12
    3:45 am